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Popsy and Mama's new handmade winter baby and children's clothes collection.

The official launch of Popsy and Mama's Winter Collection 2020 is almost here. Read on to discover the new prints and styles that'll be available to buy from Friday 30 October.

Welcome to the official launch of

Popsy and Mama's Winter Collection

of handmade baby and children's clothes.

I'm so thrilled to be launching another NEW collection. At the end of this month you'll be able to buy some beautiful new prints that are perfect for celebrating the winter weather.

There's something quite magical about the winter season and I'm trying my best to not let an imminent lockdown ruin the countdown to Christmas. We need to try and keep this time of year as make-believe as possible for our little people.

I'm hoping the new prints will bring a smile to your faces and your little ones have fun wearing them. Here we go...

Competition to win a Popsy and Mama Snood

As with many of my new collection launches, I'll be celebrating again with a competition. This time, one blog subscriber will get a chance to win a Popsy and Mama Snood in a print of your choice.

# How to enter the competition

All you need to do enter is subscribe to the Popsy and Mama blog.

If you're already a subscriber, you don't have to do anything. You'll automatically be entered.

# Winner announcement

The deadline to enter the competition is Friday 30 October at midnight. The winner will be notified by email on Saturday 31 October.

Good luck!

Long sleeve girls dress
Popsy and Mama's Long Sleeve Gathered Dress in "Winter Mischief" print

New Winter Collection goes live on Friday 30 October.

The Winter Collection for 2020/21 includes NINE beautiful new prints, containing all warming and wintry things (with a little bit of Christmas-vibes too).

There are also SIX more gorgeous Childhood Tales prints. This print edit has proved so popular with you since it launched, that I just had to add to it!

I'm also excited to show you the new Smock Dress and Footed Romper styles I've been working on. But first, here are the new winter prints...

Winter Print Edit

The winter print edit is all about celebrating everything that comes with the winter season. Think snowball fights, snowmen, holly, robins and mistletoe.

As Christmas is such a huge part of winter, I've launched a separate collection for this time of year. See more below...

Spirit Animals

Holly Days // Mistletoe Kisses

Cold Play // Winter Mischief

Winter Bucket List // Stars Up High

Snowy and Red // Fairisle Robins

New Childhood Tales Prints

There are a total of six NEW Childhood Tales prints available for the winter shop opening. These prints take their inspiration from some of the most cherished childhood stories, think The Hobbit, Paddington Bear and Harry Potter. Poppy loves reading, so you can imagine the amount of fun we had working on these together.

An Unexpected Journey (The Hobbit) // Potions Class (Harry Potter)

Windsor Gardens (Paddington) // Elementary (Sherlock Holmes)

Man-Cub (The Jungle Book) // Jar of Dreams (The BFG)

Winter styles

Here's a preview of some of the Winter and Childhood Tales prints made up in the popular Popsy and Mama styles.

Long Sleeve Gathered Dress and NEW Smock Dress

The NEW Smock Dress style will be launching in time for the winter collection. The style has a fuller skirt than the Gathered Dress, making it ideal for special occasions. Your little one can wear the Long Sleeve Gathered Dress and the new Smock Dress with a cosy cardigan, woolly tights and fleece-lined boots to keep them snug on chilly play dates.

Long Sleeve Gathered Dress in "Winter Mischief" print // Smock Dress in "Cold Play" print


Dungarees continue to be a huge hit with you lovely lot. They do look particularly gorgeous in the new winter prints too. Wear Dungarees with a woolly jumper underneath for extra warmth.

Dungarees in "Spirit Animals" print


Our Pull On Romper is an all-in-one romper which keeps your little ones fully covered. Or why not try our NEW Footed Romper which is having its debut in the winter collection! It's super cosy and keeps little tootsies snug. Team up with a knitted cardigan on top, or a warm jumper underneath.

Pull on Rompers in "Snowy and Red" and "Potions Class" prints

Popsy and Mama footed romper
New Footed Romper style in "Holly Days" print

Long and Short Sleeve T-Shirts

Long and Short Sleeve T-Shirts are popular no matter what the season. Made from 92% cotton and 8% lycra, these styles are cosy and comfy.

Long Sleeve T-Shirt in "An Unexpected Journey" // Short Sleeve T-Shirt in "Elementary"


Leggings are versatile at any time of the year and you can have them handmade in several Popsy and Mama styles. There's the Traditional Legging style, the Harem Legging, the Yoga Waist Legging, the Yoga Waist Harem Legging and the Footed Legging. That's a lot of leggings!

Popsy and Mama winter leggings
Yoga Waist Harem Style Leggings in "Fairisle Robins" print

Sweatshirts and Hoodies

Sweatshirts and Hoodies are winter staples. You can choose whether you want a turned-up cuff or not on both of these items. Hoodies are a pull-on style with a contrasting inner-hood lining too.

Sweatshirt in "Jar of Dreams" and "Cold Play" prints


Popsy and Mama's Blankets weren't created for dogs in mind, but I couldn't resist showing you this image from my wonderful brand rep whose pup enjoyed relaxing in the soft faux fur lining. Blankets are a must for babies in the cold weather, you could always twin your little one's outfit in the same print too. All blankets come in large, medium and small sizes.

Cosy Blanket in "Cold Play" print

Other Popsy and Mama bespoke styles

The range doesn't stop there. Popsy and Mama has lots of other options, so do check them all out. Other styles available are:

  • Skater Girl Skirts (from this winter, we're offering the Skater Girl Skirts only, you've told me you prefer them, so I've listened and taken action!)

  • Bibs

  • Teethers

  • Hairbands

  • Hats

  • Snoods

  • Felt Decor and Accessories including Dream Catchers, Bags and Hair Clips

Romper for kids
Pull on Romper in Popsy and Mama's "Winter Mischief" print
Christmas Collection 2020

At the end of September, we launched the Christmas Collection. The collection went live a little earlier than normal, and given the year that we've had, I hope it gave you something to smile about.

I think we'll all be planning Christmas a little sooner this year, and festive shopping is always something to look forward to.

If you missed the Christmas collection launch, you can check it out here.

Christmas prints in "Winter Chalet" and "Winter Globes Burgundy"

Items from the Christmas Collection in "Train to the North Pole" print

I really hope you've enjoyed looking through my Winter Collection as much as I've loved making it. Don't miss the launch on Friday 30 October at 8.30pm, and remember to subscribe to the Popsy and Mama blog for a chance to win a Snood in any print of your choice!

Have a great weekend.

Sam x

P.S. A big, big thank you to my fabulous Brand Reps for their beautiful Winter Collection images. Popsy and Mama wouldn't be the same without you lovely lot.


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